
The whole story - About me
Who am I?
The freak that started it all
Hey hey!
I'm Sjuul (she/her) and I live in Nijmegen, The Netherlands.
I started out in social work, until I realized: I want to create, to be hands-on and expressive. Not talk about people, but with them. Not within a system, but in my own freaky way.
That led me to hairdressing; a space where creativity, expression, and care come together.
Whenever I went to the hairdresser myself, I’d often leave just a little… off. They didn’t get my vision, or it all felt too polished, too neat.
I’m lucky to be surrounded by a beautiful network of artists, queers, activists, outsiders and good old freaks (and I mean that in the most loving way ♡). People who felt the same: done with boxes, done with chemical crap, just looking for a space to be fully themselves.
So I thought: if that place doesn’t exist, I’ll create it.
And so the quiet dream was born of a space built on expression, authenticity, and a deep care for nature. I work plant-based, with no harmful or hormone-disrupting ingredients, and cut with care. No standard cuts, no awkward small talk, just a chair where you’re free to land exactly as you are.
And now… it’s happening: Sjiek de Freak is here!


Mission
Sjiek de Freak is here for hair that feels like you. I offer sustainable, plant-based haircare in a safe and creative space. No harsh chemicals, no boxes to fit into. Just care, style, and room for self-expression; for you and for the planet.
Vision
I believe the hair industry can be softer, more honest and more colourful. In five years, I want Sjiek de Freak to be a trusted name in queer-friendly, natural haircare. A space where people feel at home, and where beauty, expression and sustainability go hand in hand.


